In 2004, unit-design won the invitation-only tender issued by the Rhine-Main planning association to design the new visual identity for the Industrial Heritage Trail. This initiative from the Rhine-Main planning association and the Rhine-Main cultural region explains the context of economic activity, provides insight into the past, present and future and helps people to get to know their region better.
Means of communication
The assignment incorporated the entire visual identity, from the logo to the website, posters, regional guides, books and an information and guidance system.
www.route-der-industriekultur-rhein-main.de (German only)