Company milestones

As part of the complete renovation of Roche's building 683 in Basel, Switzerland, unit-design was commissioned to design an exhibition outlining the pharmaceutical company's history.





The content was structured across several levels, based on a timeline featuring facts about the various developments, with the top sellers marked at their years of introduction. The vertical sections covering year ranges presented company milestones. At the same time, they formed visual lines of separation between the photographs and posters in the background, which provided information about production methods over the decades and used specific color schemes to create a period atmosphere.